milk_shake Art Teams show Sport and Chic collection

Italian salon brand milk_shake recently hosted their annual conference in Huelva, Southern Spain.

milk_shake_Spain_conference_Shelley_pengilly_David_baker_josie_deex

The sun-drenched beach resort was the perfect place to introduce stylists from the UK, Spain, Portugal and Italy to new trends, product updates and brand news – as well as a spectacular inspiration show.

Over the course of two days, team members combined topping up their tans with learning about the new Sweet Camomile range, which launches in July, and techniques to take milk_shake salons through the coming season.

The highlight of the event was undoubtedly a show by the UK Art Team, with David Baker from The Vault, Shelley Pengilly from Shelley’s Salon and education director Josie Deex presenting models.

Their breathtaking show included an underwater catwalk, with models appearing to glide across the surface in an impressive finale.

milk_shake_Spain_conference_Shelley_pengilly_David_baker_josie_deex milk_shake_Spain_conference_Shelley_pengilly_David_baker_josie_deex milk_shake_Spain_conference_Shelley_pengilly_David_baker_josie_deex milk_shake_Spain_conference_Shelley_pengilly_David_baker_josie_deex

Xavier Berrell, General Manager of Red Hot Products (exclusive distributors of the brands in the UK) said: “We were thrilled to host so many hairdressers at such a beautiful resort and to hear so much positive feedback about the products. The UK Artistic Team put on a fantastic show and we’re looking forward to doing it all again next year.”


Published by

phil

MD of Salon Guru – winners of Best Salon Website 2 years running and Best Online Salon.